FINN Partners Introduces SustainImpact™ to Strengthen Corporate Sustainability Strategies
NEW YORK, February 14, 2025 – In response to the growing demand for authentic sustainability leadership, FINN Partners has unveiled SustainImpact™, a specialized suite of diagnostic and advisory services designed to help businesses refine and enhance their sustainability communications and strategies.
SustainImpact™ aims to provide companies—both publicly and privately traded—with a structured approach to benchmarking their environmental and social initiatives, ensuring transparency, credibility, and competitive differentiation in an era of heightened corporate accountability.
A Customizable Approach to Sustainability Communications
Built upon decades of expertise in ESG consulting, SustainImpact™ offers businesses three distinct yet complementary assessments, allowing organizations to tailor their sustainability efforts based on their specific needs:
*Communications Assessment – A thorough evaluation of a company’s existing sustainability messaging, measuring its alignment with impact-driven initiatives and stakeholder expectations. The goal: to refine messaging and identify untapped engagement opportunities.
*Sustainability Strategy Assessment – Designed for both companies in the early stages of sustainability planning and those looking to refine existing efforts. This assessment offers a data-driven evaluation of current initiatives, ensuring alignment with both internal values and external sustainability benchmarks.
*External Landscape Assessment – Provides a competitive and industry-wide analysis, mapping a company’s sustainability efforts against key players, emerging media trends, and regulatory landscapes. This perspective helps companies position themselves as thought leaders while identifying gaps and opportunities for differentiation.
Navigating Today’s Sustainability Challenges
The launch of SustainImpact™ comes at a critical time for businesses, as sustainability is no longer a branding exercise but an essential driver of corporate reputation and business innovation. With increasing regulatory oversight, heightened consumer scrutiny, and rising expectations for corporate responsibility, companies are under pressure to back their sustainability claims with real, measurable action.
Organizations that fail to meet these expectations risk reputational damage, regulatory consequences, and loss of stakeholder trust. SustainImpact™ is positioned as a solution for companies seeking to navigate these complexities with confidence while ensuring sustainability remains an asset, not a liability.
“Sustainability is more than a corporate buzzword—it is a fundamental pillar of business success,” said Brianne Chai-Onn, Global Lead for Sustainability and ESG at FINN Partners. “With SustainImpact™, businesses gain the strategic insights needed to build trust, enhance credibility, and create tangible value in an increasingly conscious marketplace.”
Supporting Companies at Every Stage of the Sustainability Journey
Whether an organization is just beginning to implement ESG initiatives or is fine-tuning an established sustainability program, SustainImpact™ offers tailored recommendations to support their long-term impact and regulatory compliance. The program is designed to align sustainability goals with real-world expectations, enabling businesses to effectively communicate their efforts to investors, customers, and regulatory bodies.
FINN Partners’ Commitment to Meaningful ESG Progress
The introduction of SustainImpact™ further solidifies FINN Partners’ leadership in sustainability consulting. As a global integrated communications agency, FINN is dedicated to helping businesses authentically integrate sustainability into their corporate DNA—not just as a compliance measure, but as a long-term strategic advantage.
“SustainImpact™ is a powerful tool that ensures businesses lead with integrity,” said Gil Bashe, FINN’s Chair of Global Health and Purpose. “It helps organizations navigate today’s evolving sustainability landscape while telling their ESG stories with clarity, impact, and authenticity.”
As businesses continue to redefine their role in global sustainability, SustainImpact™ provides a structured, research-backed approach to ensure they stay ahead of regulatory changes, meet stakeholder expectations, and drive real-world impact.
For more information on SustainImpact™ and FINN Partners’ sustainability initiatives, visit FINN Partners’ website.
