Sunway Pyramid brings yuletide cheer to shoppers

Sunway Pyramid brings yuletide cheer to shoppers

KUALA LUMPUR, Nov 29 — Shoppers wishing to enjoy a Germany-type of ‘yuletide’ (archaic term for Christmas) atmosphere can head to Sunway Pyramid’s German Christmas Market during the festive month.

Chief executive officer (CEO) of Sunway Malls and Theme Parks, HC Chan said this year, Sunway Pyramid was adopting the ‘German Christmas Market’ theme to share with shoppers the experience of other cultures.

“It reflects the different European cultures and the way they celebrate Christmas while the shopping mall is a public place where they communicate and converge.

“As we are a community builder, we would like to share this market concept where people gather to experience the German-way of Christmas celebration. It is more of exchange and interchange to create a better culture,” he told Bernama after the launch of the German Christmas Market at Sunway Pyramid Mall, here, today.

Meanwhile, CEO of the Malaysian-German Chamber of Commerce and Industry (MGCC), Daniel Bernbeck said its first collaboration brought more excitement as MGCC served as the official advisor for the event.

“This market concept is more sustainable than making you fly to Germany, so come to Sunway and you have the German festive atmosphere here in Malaysia,” he said.

In line with its ‘Germany’ theme, the Sunway Pyramid German Christmas Market’s main attraction is a 36-feet tall traditional Christmas Pyramid of rotating German carved figures on each level.

From Nov 22 to Dec 29, shoppers at Sunway Pyramid are treated to an array of activities and shopping treats including delicious German food and goodies with more exciting workshops for the whole family.

From Nov 29 to Dec 1, shoppers can complete a special Christmas e-passport with five different activities including Santa Ring Toss, Snowball Drop, Allianz Christmas Booth, Market Photo Booth and The Great Christmas Pyramid.

On weekends, Father Christmas will liven up the festivities and meet shoppers from 1pm to 3pm. Shoppers are also able to experience snow at the festive concourse from 1pm, 3pm, 5pm and 7pm and these special events take place every Saturday and Sunday from Nov 22 until Dec 25.

This festive season, each Sunway Mall is embodying a different European market like the one in Germany (Sunway Pyramid), Finland (Sunway Velocity Mall), Austria (Sunway Putra Mall), France (Sunway Carnival Mall) and Poland (Sunway Giza Mall, Sunway Citrine Hub and Sunway Big Box Retail Park).

— BERNAMA

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