Midea’s PortaSplit device won a prestigious award at IFA for its innovation and user-centric approach

Midea’s PortaSplit device won a prestigious award at IFA for its innovation and user-centric approach

BERLIN , Sept. 2, 2023 /PRNewswire/ — Midea, a leading brand in smart home appliances, has once again demonstrated its commitment to innovation and user satisfaction by winning the 2023 Global Product Technical Innovation Award at the prestigious IFA event – the prestigious industry exhibition. which takes place from 1 to 5 September 2023 in Berlin, Germany.

PortaSplit is an innovative product of the Midea company, which won the Room Comfort Technology Innovation Gold Award and thus consolidated its position as a leader in the field of innovative air conditioning solutions. This product exemplifies the company’s goal of addressing user needs through ingenious engineering and design.

Presented by IDG, Europe Digital Group and Asia Digital Group, this award, which is a clear proof of Midea’s commitment to excellence, highlights Midea’s continuous pursuit of new technologies and improvements in user-centric solutions.

The Global Product Technical Innovation Award is a major award in the consumer electronics industry, representing the pinnacle of technical achievement and innovation and celebrating brands that are at the forefront of technical progress. This annual event serves as a global stage for consumer electronics brands to showcase their breakthrough solutions.

Award-winning smart air conditioning redefines cooling efficiency and flexibility

Midea’s PortaSplit smart air conditioner takes center stage, combining cutting-edge cooling technology with unprecedented flexibility. This innovative home appliance will be launched for the first time in 2024 and Midea is proud to present this product at IFA 2023.

Unlike conventional air conditioning units, the Midea PortaSplit air conditioner seamlessly combines the portability of a portable air conditioner with the excellent cooling performance and efficiency of a split air conditioner. This unique combination provides powerful and quiet cooling comfort that goes beyond the limitations of existing cooling solutions.

It is important to note that Midea’s PortaSplit is a direct response to the needs of modern consumers. It has long been a challenge to find a balance between cooling efficiency, energy saving, flexibility and ease of installation. “A plumber is needed for permanent split air conditioning. However, due to high demand, there is often a wait of up to four months. If you don’t request it early enough, you won’t have time to install it for the summer. Another problem is the cost, as the installation alone can cost around 2,000 euros , not including the price of the air conditioning. Midea PortaSplit represents a more affordable option,” said Manuel Seethaler , head of public relations and strategy at Midea Germany ‘s research center in Stuttgart.

“In addition, it is particularly suitable for those who cannot have permanent air conditioning. The best advantage is that it is easy to install and remove without the need for drilling or tools. This means customers can take it with them when they move to another rental,” added Manuel.

PortaSplit brings two key innovations. It is the first plug-and-play split air conditioner without the need for fixed installation. Another notable feature of the PortaSplit is its excellent cooling performance, as it uses highly efficient heat pump technology. It is a portable air conditioner that has the same efficiency as a conventional split air conditioner, with a powerful cooling capacity of 3.5 kW and a Seasonal Energy Efficiency Ratio (SEER) of 6.1, surpassing all other portable air conditioners on the market.

In terms of cooling performance and energy efficiency, the PortaSplit device significantly outperforms conventional portable air conditioners. According to StiWa’s test conditions, the PortaSplit had four times better cooling performance and three times higher energy efficiency compared to a conventional portable air conditioner.

In addition, the heat exchange system of the PortaSplit device allows cooling of the entire room without venting the air to the outside, thus increasing the cooling performance and maintaining a constant air pressure. PortaSplit can cool a room in just 15 minutes. Based on typical weather conditions in Germany, the estimated operating costs are only €26 per month for the entire cooling season.

Energy saving is another key aspect of the PortaSplit design. The improved algorithms of Midea with the help of artificial intelligence bring up to 15% additional energy savings. It thus ensures continuous and efficient cooling by adapting performance according to changing environmental conditions and improved predictive models.

In addition, PortaSplit has Air Magic+ technology, which cleans the air by emitting negative ions and reduces the spread of bacteria and viruses. This additional level of protection emphasizes Midea’s commitment to the well-being and health of users.

And finally, the PortaSplit device was designed with advanced noise reduction technology, thanks to which the air conditioner works in silent mode with a noise level of only 39 dB. This guarantees a restful sleep while maintaining optimal comfort.

Midea’s PortaSplit is a game-changer in the world of smart home appliances. Its innovative design, portability and energy-saving features, and receiving the Global Product Technical Innovation Award, have become a true testament to Midea’s commitment to innovation and improving the user experience.

SOURCE – Midea Residential Air Conditioner Division


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