W Hotels elevates the brand’s passion for music through immersive soundscapes

W Hotels elevates the brand’s passion for music through immersive soundscapes

W Hotels, part of Marriott Bonvoy’s global portfolio of over 30 brands, announces the global expansion of its celebrated live music series, W PRESENTS, unveiling a multi-stop global tour route. Uniting the worlds of music and luxury lifestyle hospitality, the next iteration of W PRESENTS will head to W Hotels properties around the world following the program’s first shows of 2024 at W South Beach during Miami Music Week and W Costa Rica – Reserva Conchal and W Algarve earlier this Spring.

W PRESENTS will make stops at:

W Bali – Seminyak on July 14 with artist JOPLYN
W Aspen on August 2 with artist Kaleena Zanders
W Nashville on August 3 with artist Blu DeTiger
W Montreal on August 7 with artist OLAN
W Seattle on August 16 with artist Bad Snacks
W Edinburgh on August 22 with artist Elkka
W Scottsdale on September 26 with artist Blu DeTiger
W London on October 4 with artist Girls of the Internet
W Austin on November 2 with artist Arc De Soleil
W New York – Union Square on November 21 with special artist (to be announced)
W PRESENTS will also have a stage at other W Hotel properties this year, including W Brisbane, W Budapest, W Dubai – Mina Seyahi, W Hollywood, W Koh Samui, W Maldives, W New Orleans – French Quarter, W Philadelphia, W Toronto, with event dates soon to be announced.

From its own record label to professional recording studios (Sound Suites) at select properties, and a global music festival series, W Hotels has been fortifying its reputation as a steadfast supporter of the music industry for decades. A discerning arbiter of talent and an influential connector in the space, W Hotels has left an indelible mark on the lifestyle hospitality and cultural landscape with an innovative approach to programming that is cultivating experiences for the next generation of luxury traveler.

“Music has always been at the core of the W Hotels brand. As the brand continues its global transformation, it is an exciting next step to expand our global W PRESENTS series and bring even more curated experiences to our hotels and reimagined properties,” says George Fleck, Senior Vice President and Global Brand Leader, W Hotels. “These experiences showcasing established and supporting emerging artists not only represent our commitment to setting new standards within the industry, but also allow us to continue to serve as a connector of culture for our guests around the world.”

W PRESENTS is more than just a live music series – it is a vibrant platform dedicated to celebrating the universal connectivity of music. Curated by LP Giobbi, the program offers a unique opportunity for guests to immerse themselves in a world of new sounds and foster connections in the intimate setting of W Hotels properties around the world.

“W PRESENTS is a celebration of musical diversity, designed to transport our guests through experiential journeys that are authentic to the locale,” says LP Giobbi, Global Music Director, W Hotels. “This series blends local talent with international artists to celebrate the universal language of music. It is a natural next step for the series to expand and we are proud to be empowering artistry on a global scale.”

In collaboration with FEMME HOUSE, LP Giobbi’s nonprofit aimed at creating opportunities for women, gender-expansive, BIPOC, and LGBTQIA+ creatives in the music industry, W PRESENTS will also serve as host for free in-person production and music engineering workshops focused on beginner-level studio techniques at select markets, to invest in local talent around the country. As a further extension of W Hotels empowering musicians from the studio to the stage, select artists from the FEMME HOUSE organization will also open at W PRESENTS shows around the world including artists such as Nadia Meliani, Adrienne, Modern Lover, Cassie, and more.

“FEMME HOUSE’s impact happens at the intersection of community support, shared resources, and an abundant opportunity that results from combining the two,” says HERMIXALOT, Co-Founder and Executive Director, FEMME HOUSE. “We are honored to have partners like W Hotels who share our commitment to education, visual representation, and ultimately, equity in music.”

To date, W PRESENTS has hosted showcases at W Costa Rica – Reserva Conchal, W South Beach, W Toronto, W Seattle, W Nashville, W Philadelphia, W Montreal, W Aspen, W Algarve, W Shanghai – The Bund, and W Osaka, and has featured artists including Channel Tres, DJ_Dave, NEIL FRANCES, Aluna, HVNLEE, Joshua Lang, Giolì & Assia, and DJ Gee Xella to name a few.

-BreakingTravelNews

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